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FIELD NOTE — Tourism Operators & DMO Crisis Coordination
Tourism operators can become isolated communicators during a disaster or rapidly changing situation. They may focus on their own business communications without coordinating with the destination marketing organization (DMO) or other regional tourism partners.
Jolene
Sep 81 min read


Field Note: When “Thoughts and Prayers” Becomes the Whole Conversation
When adding a comment becomes too much in a group post.
Jolene
Sep 61 min read


Field Note: Read the Room Before You Post
Read the Room Before You Post
Jolene
Sep 41 min read


Field Note: Backups Aren't Just for Computers
Backing up your business.
Jolene
Sep 11 min read


Field Note: Your Business Needs an Emergency Plan Too
Emergency preparedness for your business.
Jolene
Aug 311 min read


FIELD NOTE: Being First Matters Less Than Being Right
A digital detective's guide to sharing information during an emergency.
During an emergency, information should be more than easy to share. It should be current, accurate and traceable to a reliable source.
Jolene
Aug 131 min read


How to Attract Visitors to Your Heritage Site
Bringing more visitors to your heritage site is both exciting and rewarding. It means sharing history, culture, and stories that matter. But how do you stand out in a crowded tourism market? How do you make your site a must-visit destination? I’m here to guide you through practical steps that will help you attract visitors and grow your audience confidently. Understand Your Audience and Highlight Unique Stories The first step to attracting visitors is knowing who they are and
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Mar 153 min read
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